Internal Dental Marketing, Avoiding “Sales Prevention”

Sales Prevention.

It’s rampant. You’ve been a victim of it. I have been a victim of it. Almost everyone has been a victim of this.

The KEY to Sales Prevention is to not let it happen in your office.

Make sure everyone, especially those that have patient contact every day, is focused on furthering the next sale to the patient. It’s all about transactions (multiple), to happy, satisfied people, so they keep coming back and keep referring.

Dentistry is a relationship business. It’s NOT a one-time transaction biz.

The best run, most-successful practices are great at relationships and seeing that each visit, each phone call, each contact moves that patient to the next step or level of activity in your practice.

Send something to your patients.

Start working on your plan to let each and every patient know exactly how important they are to you and your dental family…They DO pay your bills.

ACTION-TO-TAKE TIP: If you like your patients, and want them to keep coming back to you for years to come, let them know. Can’t think of anything good to do for them? Laura can help. Send her an email at Laura@EMCdental.com. She will help you come up with something great, that will really show your patients how much they mean to you.

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EMC Dental Marketing is a full-service Dental Practice Marketing, Dental Advertising, and Practice Management agency that focusses on solving a dentists top 2 problems - attracting new patients and retaining the patients they already have.