Dental Practice Management Consulting, It’s the Economy, Stupid.

Or is it?

W. Clement Stone, the single most successful insurance salesman of the 20th Century had it right…

“The Sale is almost always Contingent upon the Attitude of the Salesman, NOT the Prospect.”

In selling dentistry, is your attitude in check?

Ever have those days when you close a TON of treatments?
Ever have those days when you couldn’t sell a free exam?

We all have had those days.

It boils down to “what’s our state?”

Tony Robbins, master of persuasion, talks in his presentation about “state.”

What’s your “state-of-mind” when you are really hot and doing well? (He talks about his experience with Andre Agassi, the tennis great. His rise, fall and eventual come-back all had to do with his “state,” not natural athletic abilities. He’d NEVER forgotten how to hit the ball, but he had forgotten how he felt when he was at the top!)

What’s your “state-of-mnd” when all things are in the dumper?

Significant difference if you look back and reflect on those emotions/feelings. Your mind is extremely powerful - more so than you realize.

ACTION-TO-TAKE TIP: If you find you, your staff or your practice “in the dumper,” seek the “state” you all were in previously as things were really humming. Don’t let your mind rule the situation with negative feedback. Instead, rule your mind’s perception. It will change the whole dynamic.

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EMC Dental Marketing is a full-service Dental Practice Marketing, Dental Advertising, and Practice Management agency that focusses on solving a dentists top 2 problems - attracting new patients and retaining the patients they already have.