Via Consumerist.com
A Harvard researcher investigated the financial impact of customer retention on business and found that a small 5% hike in retention can increase profit as much as 95%. Take this into heart when deciding to cut significant internal marketing programs like a value building newsletter.
This isn’t rocket science. the longer a customer/patient sticks around, [...]
Archive for the "Dental Newsletter" category
For the first three practices that call my office at 1-800-311-1390 and ask for Ashli. Tell her you saw it on the weblog!
First month FREE of the RARE System Patient Newsletter. Simply pay a small setup fee of $495 and you can send the newsletter to 500 or 1500 of your best patients on me.
So [...]
One of the best and easiest ways to get referrals is a simple gift given to your best patients with a reminder that you are accepting new patients and you would be honored to have their friends and family become a part of your practice.
This gift could be anything from a small gift card, a [...]
Jack in the box has done it this time…
It seems a competitor has brought a lawsuit against them arguing that their advertising is misleading. ABC News
The offending word…”angus”
The competitor claims that the ad depicts “angus” beef as that from the nether region of the cow… “angus” without the g. Jack in the box serves Sirloin [...]
When it comes to your patient newsletter, you need to consider the method of delivery. There are many ways to distribute a newsletter now besides mail…including email, or posting a newsletter on your website.
In a recent Standard and Poors survey, they asked “What newsletter format do you prefer to receive?”
41% responded that they preferred to [...]
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