Being the Holiday season, it is a time for giving.
Many of you in your practices create some sort of giving program. Maybe it is a giving tree, or perhaps you have a barrel where patients can drop food or toys for less fortunate families or children.
This is a great idea, a great program and shows [...]
Archive for November, 2006
The following story has been posted by many if not all of the major news companies around the world including Yahoo, AP, Reuters, BBC, and many websites (including this one) have also reprinted the story.
For those of you that haven’t seen it yet, here is the run down:
Lawyer Paula Brosnahan, 33, and her fiance Steve [...]
It’s been a generally accepted myth that the holidays (Thanksgiving to New Years) is a bad time to do any marketing. All types of businesses find their marketing doesn’t work, and because of that, December is their slowest month of the year.
In Jerry’s SofTouch managed practice, we have found the opposite to be true. The [...]
First of all, don’t skip this article thinking you have heard this before. Yes, you do know the patient truly pays your bills, but I still, time and time again catch examples of mixed messages going out. Are you trying to draw new patients, or draw the glorious attention of your peers.
I don’t know [...]
Business owners in general hate “tire kickers.” Those people that call, or even come in just to check out prices and see what special deals they can get.
The main problem with “tire kickers” is how you deal with them. Once they ask for a price or are tagged as a price shopper or tire kicker [...]











